

Welcome.
We’re glad you’re here.
We support advertisers and their agencies to ensure they are getting maximum value for the budget.
We are subject matter experts with technical expertise across all aspects of marketing production, we bring the necessary resources to make sure every project is successful.
We are available to help with every step of the creative development process, from brief to delivery and can advise on the financial implications in every stage.


Process made clear.
Production made powerful.
Breathing made easy.
Just What You Need
Lakehouse Partners is here to help brands and agencies thrive by addressing the unique challenges of project work. We've assembled a world-class team of experts in operations, procurement, and production. Our clients come to us to improve production ROI, streamline processes, provide in-source talent, and address gaps in expertise.
Just what you need, is just what we do.
Welcome.
We're glad you're here.
At Lakehouse Partners, we help brands and agencies thrive by bringing clarity, efficiency, and expertise to the creative production process. Whether it's building smarter workflows, unlocking operational efficiencies, managing rights and resources, or stepping in with the right talent at the right time-we meet you where you are and get things moving.
With deep roots in production, operations, and procurement, our team is built to flex with your needs and keep your projects on track, on budget, and on brief.
Just what you need, is just what we do.
Two innovative solutions
under the Lakehouse Partners roof

Automates bidding.
Delivers transparency.
Boosts your production ROI.

Curated talent.
Deep expertise.
When you need it.


Among advertising’s most awarded print production leaders, Jeff led print departments at DDB and Downtown Partners, bringing campaigns to life for Anheuser-Busch, Dell, McDonald’s and State Farm. Elevating craft and creativity through innovative solutions, his trusted relationships with clients, creative teams and suppliers are a testament to his commitment to collaboration.
Jeff leads our Print and Still Image Practice.
Jeff Getz
Partner

Heather earned her production credentials from the ground up, starting as an assistant business manager at Ogilvy/Chicago and ultimately becoming head of integrated production for J. Walter Thompson/NY. She has produced award winning work and mentored some of the leading producers in the field today. At JWT she managed a 40-person department responsible for all video, social, print, branded entertainment and experiential content along with business affairs. Some of her clients were Campari, Johnson & Johnson, Kimberly Clark, Puma, Macy’s, Rolex, Samsung, and Unilever.
Heather O'Flynn Wieland
Integrated Production

One of the most versatile leaders in advertising content production, Jason honed his skills as Managing Director at Ebel Productions and later as a respected executive producer for many leading commercial directors. He also reengineered the internal studios at Ogilvy and Prodigious, doubling their capacity to serve clients like Aldi, CDW, Kimberly-Clark and SC Johnson.
Jason leads our Content Production Practice.
Jason Schettler
Partner

Widely praised as one of the most imaginative marketing finance executives in the industry, Francisco broke new ground at Texas Instruments, blending financial management best practices with state-of the art marketing procurement insight. He continued to evolve his productivity-based approach at his firm, JFE International, having served IPG, Omnicom and WPP and advertisers such as Coca Cola, Lowes, Novartis and State Farm.
Francisco is our Chief Operating Officer
J. Francisco Escobar
Chief Operating Officer

As one of advertising’s most resourceful content creators, Larry innovated production and delivery models for Aldi, BP, SC Johnson, Sears and Unilever while in his roles as Chief Content Officer at Leo Burnett, Chief Production Officer at Ogilvy, Chief Content Officer at Publicis Communications and as a consultant to Deloitte Digital. Larry applies his unique perspective to developing practical content creation strategies for clients of all sizes.
Larry Byrne
Founder & CEO

One of the world's leading production consultants, Paul pioneered efforts to help L’Oréal, Pfizer and Unilever achieve cost-effective production practices, while also harmonizing relationships among their advertising agencies and the production community. Paul advises brand marketers, in virtually every category, on content production strategy for all channels.
Paul Mavis
Founder & President

Automates bidding.
Delivers transparency.
Boosts your production ROI.

Curated talent.
Deep expertise.
When you need it.

Larry Byrne
Founder & CEO
As one of advertising’s most resourceful content creators, Larry innovated production and delivery models for Aldi, BP, SC Johnson, Sears and Unilever while in his roles as Chief Content Officer at Leo Burnett, Chief Production Officer at Ogilvy, Chief Content Officer at Publicis Communications and as a consultant to Deloitte Digital. Larry applies his unique perspective to developing practical content creation strategies for clients of all sizes.

Paul Mavis
Founder & President
One of the world's leading production consultants, Paul pioneered efforts to help L’Oréal, Pfizer and Unilever achieve cost-effective production practices, while also harmonizing relationships among their advertising agencies and the production community. Paul advises brand marketers, in virtually every category, on content production strategy for all channels.

Molly McCarthy
Partner
With over two decades in advertising, Molly helps brands clarify their value and drive growth through smart, human-centered strategy. Her work has earned Cannes Lions, Effies, WARC, and IPA awards for brands including Dove, Fidelity, Huggies, and Unilever. Known for her ability to distill complexity into compelling narratives, she leads initiatives ranging from brand relaunches to CX transformation—always with a focus on real-world impact and ROI.
Molly leads our Strategy Practice.

J. Francisco Escobar
COO
Widely praised as one of the most imaginative marketing finance executives in the industry, Francisco broke new ground at Texas Instruments, blending financial management best practices with state-of the art marketing procurement insight. He continued to evolve his productivity-based approach at his firm, JFE International, having served IPG, Omnicom and WPP and advertisers such as Coca Cola, Lowes, Novartis and State Farm.
Francisco is our Chief Operating Officer.

Jeff Getz
Partner
Among advertising’s most awarded print production leaders, Jeff led print departments at DDB and Downtown Partners, bringing campaigns to life for Anheuser-Busch, Dell, McDonald’s and State Farm. Elevating craft and creativity through innovative solutions, his trusted relationships with clients, creative teams and suppliers are a testament to his commitment to collaboration.
Jeff leads our Print and Still Image Practice.

Heather O'Flynn Wieland
Integrated Production
Heather earned her production credentials from the ground up, starting as an assistant business manager at Ogilvy/Chicago and ultimately becoming head of integrated production for J. Walter Thompson/NY. She has produced award winning work and mentored some of the leading producers in the field today. At JWT she managed a 40-person department responsible for all video, social, print, branded entertainment and experiential content along with business affairs.
Some of her clients were Campari, Johnson & Johnson, Kimberly Clark, Puma, Macy’s, Rolex, Samsung, and Unilever.
Heather leads our Integrated Production Practice.

Jason Schettler
Partner
One of the most versatile leaders in advertising content production, Jason honed his skills as Managing Director at Ebel Productions and later as a respected executive producer for many leading commercial directors. He also reengineered the internal studios at Ogilvy and Prodigious, doubling their capacity to serve clients like Aldi, CDW, Kimberly-Clark and SC Johnson.
Jason leads our Content Production Practice.
Marcelle Gruman
Partner
One of the foremost experts in talent payment, contracting and rights management, Marcelle led business affairs teams at Element 79, J. Walter Thompson, Leo Burnett, The TEAM Companies, and her own consultancy, MLG Talent Strategy & Consulting. Marcelle has helped Fiat-Chrysler, Miller Brewing, Pepsi and United Airlines make informed decisions and avoid unwelcome surprises, all while balancing creativity and budget realities.
Marcelle leads our Business Affairs Practice.


Sean Burley
Partner
Sean gained extensive experience In his roles as Global Agency Director, Director of Digital Content Studios, Regional Group Director, and Operations Director. Directing agency content operations, CMS/DAM platforms, and digital workflow ecosystems for Prodigious, Manifest, Ogilvy, & Harrison & Star. Sean is a virtuoso at working with an organization's leaders and helping them fully understand their challenges, opportunities, and how best to streamline their digital road maps to deliver innovative branded content at scale.
As one of advertising’s most resourceful content creators, Larry innovated production and delivery models for Aldi, BP, SC Johnson, Sears and Unilever while in his roles as Chief Content Officer at Leo Burnett, Chief Production Officer at Ogilvy, Chief Content Officer at Publicis Communications and as a consultant to Deloitte Digital. Larry applies his unique perspective to developing practical content creation strategies for clients of all sizes.

Larry Byrne
Founder & CEO
One of the world's leading production consultants, Paul pioneered efforts to help L’Oréal, Pfizer and Unilever achieve cost-effective production practices, while also harmonizing relationships among their advertising agencies and the production community. Paul advises brand marketers, in virtually every category, on content production strategy for all channels.

Paul Mavis
Founder & President
With over two decades in advertising, Molly helps brands clarify their value and drive growth through smart, human-centered strategy. Her work has earned Cannes Lions, Effies, WARC, and IPA awards for brands including Dove, Fidelity, Huggies, and Unilever. Known for her ability to distill complexity into compelling narratives, she leads initiatives ranging from brand relaunches to CX transformation—always with a focus on real-world impact and ROI.
Molly leads our Strategy Practice.

Molly McCarthy
Partner
Widely praised as one of the most imaginative marketing finance executives in the industry, Francisco broke new ground at Texas Instruments, blending financial management best practices with state-of the art marketing procurement insight. He continued to evolve his productivity-based approach at his firm, JFE International, having served IPG, Omnicom and WPP and advertisers such as Coca Cola, Lowes, Novartis and State Farm.
Francisco is our Chief Operating Officer

J. Francisco Escobar
COO
One of the foremost experts in talent payment, contracting and rights management, Marcelle led business affairs teams at Element 79, J. Walter Thompson, Leo Burnett, The TEAM Companies, and her own consultancy, MLG Talent Strategy & Consulting. Marcelle has helped Fiat-Chrysler, Miller Brewing, Pepsi and United Airlines make informed decisions and avoid unwelcome surprises, all while balancing creativity and budget realities.
Marcelle leads our Business Affairs Practice.

Marcelle Gruman
Partner
Among advertising’s most awarded print production leaders, Jeff led print departments at DDB and Downtown Partners, bringing campaigns to life for Anheuser-Busch, Dell, McDonald’s and State Farm. Elevating craft and creativity through innovative solutions, his trusted relationships with clients, creative teams and suppliers are a testament to his commitment to collaboration.
Jeff leads our Print and Still Image Practice.

Jeff Getz
Partner
Heather earned her production credentials from the ground up, starting as an assistant business manager at Ogilvy/Chicago and ultimately becoming head of integrated production for J. Walter Thompson/NY. She has produced award winning work and mentored some of the leading producers in the field today. At JWT she managed a 40-person department responsible for all video, social, print, branded entertainment and experiential content along with business affairs.
Some of her clients were Campari, Johnson & Johnson, Kimberly Clark, Puma, Macy’s, Rolex, Samsung, and Unilever.
Heather leads our Integrated Production Practice.

Heather O'Flynn Wieland
Integrated Production
One of the most versatile leaders in advertising content production, Jason honed his skills as Managing Director at Ebel Productions and later as a respected executive producer for many leading commercial directors. He also reengineered the internal studios at Ogilvy and Prodigious, doubling their capacity to serve clients like Aldi, CDW, Kimberly-Clark and SC Johnson.
Jason leads our Content Production Practice.

Jason Schettler
Partner
Sean gained extensive experience In his roles as Global Agency Director, Director of Digital Content Studios, Regional Group Director, and Operations Director. Directing agency content operations, CMS/DAM platforms, and digital workflow ecosystems for Prodigious, Manifest, Ogilvy, & Harrison & Star. Sean is a virtuoso at working with an organization's leaders and helping them fully understand their challenges, opportunities, and how best to streamline their digital road maps to deliver innovative branded content at scale.

Sean Burley
Partner

Automates bidding.
Delivers transparency.
Boosts your production ROI.

With over two decades in advertising, Molly helps brands clarify their value and drive growth through smart, human-centered strategy. Her work has earned Cannes Lions, Effies, WARC, and IPA awards for brands including Dove, Fidelity, Huggies, and Unilever. Known for her ability to distill complexity into compelling narratives, she leads initiatives ranging from brand relaunches to CX transformation—always with a focus on real-world impact and ROI.
Molly McCarthy
Partner

Sean gained extensive experience In his roles as Global Agency Director, Director of Digital Content Studios, Regional Group Director, and Operations Director. Directing agency content operations, CMS/DAM platforms, and digital workflow ecosystems for Prodigious, Manifest, Ogilvy, & Harrison & Star. Sean is a virtuoso at working with an organization's leaders and helping them fully understand their challenges, opportunities, and how best to streamline their digital road maps to deliver innovative branded content at scale.
Sean Burley
Partner

One of the foremost experts in talent payment, contracting and rights management, Marcelle led business affairs teams at Element 79, J. Walter Thompson, Leo Burnett, The TEAM Companies, and her own consultancy, MLG Talent Strategy & Consulting. Marcelle has helped Fiat-Chrysler, Miller Brewing, Pepsi and United Airlines make informed decisions and avoid unwelcome surprises, all while balancing creativity and budget realities.
Marcelle leads our Business Affairs Practice.
Marcelle Gruman
Partner